Leading analyst firm Stratecast | Frost & Sullivan, has named Amdocs the top global policy rules vendor in 2012 at the Policy Control and Data Pricing event. The analyst firm awarded Amdocs a 15 percent revenue-based market share of the 2012 policy rules market in their recently published "Global CSP Policy Management Strategy Definition and Solution Supplier Market Analysis."
"Subscribers today want personalized pricing plans and service options, which means policy management will need to play a pivotal role in making such personalized service offers work," said Karl Whitelock, director global OSS/BSS strategy at Stratecast. "In order for service providers to differentiate themselves through innovative service offers, they need to infuse their real-time rating and charging capabilities with policy management. Amdocs has taken a lead in the policy rules market through its mid-2011 acquisition of Bridgewater Systems, and the integration of policy functionality into its rating and charging engine."
"Policy control is now widely recognized as a key strategic tool for service providers, enabling rapid and dynamic monetization of innovative data services," said Rebecca Prudhomme, vice president of product and solutions marketing at Amdocs. "We continue to see strong global demand for our proven Amdocs Policy Controller/PCRF solution, as well as for Amdocs Omni-convergence and Amdocs Data Experience Solution, integrated policy and charging solutions designed to help our customers fast-track the monetization of popular market offers."